Following the success of the first Australian Made Week in 2021, the Australian Made Campaign has announced the return of its flagship event in 2022 with new dates released.

Running from the 6th to the12th of June, Australian Made Week intends to influence consumer shopping habits. Encouraging shoppers to actively purchase locally Australian made and grown products displaying the trusted green-and-gold Australian Made logo.

Australian Made Chief Executive Ben Lazzaro said Australian Made Week was a time to focus on the benefits of buying local and the enormous impact Aussie makers and growers have on Australia’s economic success.

“When you buy Australian Made, not only are you getting products made to some of the highest standards in the world, you create jobs, now and into the future, and support thousands of Australians throughout the supply chain. Australian Made Week is a great opportunity to celebrate all the great things we make and grow and commit to reassessing our shopping habits and prioritising Aussie products,” Lazzaro said.

According to Roy Morgan Research, nine out of ten Australians believe we should be producing more products locally following the COVID pandemic. The same research says that 68 per cent of Australians prefer to buy building and renovation materials made in Australia, and 60 per cent prefer Australian Made home furnishing.

“Manufacturing is an essential part of our economy. Every Australian Made product purchased directly supports a sector of over 830,000 people and adds more than 105 billion to Australia’s economy each year.

There is an Australian option in nearly every product category – from quality floorcoverings, superior blinds, and window furnishings, to trusted building materials, safe tools, and reliable workwear. These and many more will take centre stage during Australian Made Week,” he said.

Lazzaro said consumers should look for the iconic green-and-gold kangaroo to ensure their purchases are authentically Australian, with 99% of Australians recognising it and 92% confident products carrying it are genuinely Australian.

Australian Made Week will be supported through a series of local events, TV, radio, out-of-home, print, online and social media ad placements.

Given the rise in demand for locally made and grown goods by consumers and businesses alike, it’s important for producers to market their products with prominent country-of-origin branding.

Since its establishment in 1999, the Australian Made Campaign has helped thousands of brands communicate their Australian Made credentials with authority and credibility. It is an effective sales and marketing asset for any business making or growing products here in Australia and helps those brands sell their products—here and overseas.

If being recognised as genuinely Australian is important to selling your products, certify them to carry the iconic Australian Made, Australian Grown logo at www.australianmade.com.au/apply.

So, look for the Australian Made logo – Australia’s most trusted, recognised and widely used country of origin symbol. Consumers can learn more about Australian Made Week and find genuine Aussie products at www.australianmadeweek.com.au.